Understanding the evolution of the ‘pimp'

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We continue our examination of human and sex trafficking in a city known for selling a good time. From Bissonnet to the Gulf Freeway, sex is big business in Houston.

Now we hear the face of the pimp has changed. It’s no longer the slimy, fast-talking bully we've come to know.

"They're spending months, interfacing over social media with them until they build the confidence in the kid," says Precinct 1 Constable Alan Rosen. "They're grooming them. It's a perfect word for it. They're absolutely grooming them. They're building confidence. Usually there's some conflict in the home. So the kid's open and amenable to this outreach, and they just groom them for months until they can actually put their teeth in and say, 'you don't want to live with them anymore. Over here if you live with me, I'm going to give you everything that you want."

On the Factor we’re talking with the people who are now on a crusade to save those who sell their bodies because they're forced or hooked on drugs. Kathryn Griffin Grinan with the Harris County Precinct 1 Constables Office, and Cheryl Briggs, who was formerly involved in the industry.