New 'Home by H-E-B' decor department debuts at Texas store
Home by H-E-B department (Photo courtesy H-E-B)
NEW BRAUNFELS, Texas - You can stock your pantry at H-E-B, but you don’t have to stop there. The Texas-based grocery chain is introducing a new home decor department with rugs, candles, furniture and more for the rest of your house.
The first Home by H-E-B department was launched at the new 122,000-square-foot store that opened in New Braunfels on April 29, and the company plans to open more of the departments at additional H-E-B locations throughout the year.
MORE: Texas' most expensive home listed for $45 million and it is in Lake Travis
Home by H-E-B department (Photo courtesy H-E-B)
The new department debuted with two brands—Haven + Key and Texas Proud.
According to H-E-B, the Haven + Key line offers "on-trend seasonal items" like throw pillows and blankets, kitchen textiles, and accent furniture. The Texas Proud brand features decor items made by Texas-based artisans and businesses.
Photos of the new decor section show woven leather chairs, mirrors, wall and table-top decor, and more.