HOUSTON - Airbnb is deploying anti-party technology globally to mitigate the risk of unauthorized and disruptive parties during New Year's Eve. This initiative aims to foster positive travel experiences and responsible hosting on the platform.
The technology utilizes machine learning to evaluate various factors, such as trip length, listing type, proximity of the listing to the guest's location, and timing of the reservation, to assess the potential risk of a disruptive party. If a booking is deemed high-risk, the guest may be blocked from booking or redirected to alternative accommodations.
FOX 26 spoke with Carlos Olivos, the Head of Corporate Communications and Public Affairs for Airbnb in Latin America and US Hispanics, who said the company is committed to safety.
"We like to keep our community safe. We like for our neighbors to know they have listings in their building or in their community to actually know the listing is going to be safe," Olivos said.
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The measures will be in effect leading up to and during New Year's Eve in several countries, including the U.S., Canada, the U.K., France, Spain, Australia, and New Zealand. For guests attempting to book entire home listings in these regions, the following restrictions will apply:
- Restrictions on one- to three-night reservations: The system will block higher-risk bookings for entire home listings.
- Mandatory anti-party attestation: Guests who can make reservations must confirm their understanding that disruptive and unauthorized parties are prohibited on Airbnb, with violations potentially leading to suspension or removal from the platform.
Since implementing these restrictions in 2020, Airbnb has observed a significant decrease in reported parties during the holiday. Last year, nearly 74,000 people globally were blocked from booking entire home listings. In Houston, more than 900 guests were blocked or redirected during New Year's Eve.
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"This is a positive cycle because when you have a risky reservation that might trigger conflicts within the host and they guest. So the host also wants reservations that might be considered safe," Olivos said. "It goes well for them, it gives them a better rating, a better review, and it's more positive for the host."
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Disruptive and unauthorized parties on Airbnb are rare, and these efforts complement existing measures to promote responsible travel and enforce the global ban on disruptive parties. These measures include:
- Year-round reservation screening
- A free noise sensor for hosts in partnership with property tech company Minut
- A Neighborhood Support Line for local communities to report urgent issues, such as a party in progress
- A 24-hour Safety Line for hosts and guests to reach Airbnb's safety team for support
- Tips for hosts on preventing parties in their listings